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The latest information for founders and producers.

The Psychology of Surviving a Decade-Long R&D Timeline

Question: Why is sustaining motivation over a decade-long R&D timeline psychologically...

PropTech vs. Housing Manufacturing: Different Advisors

Question: What's the fundamental difference between a proptech startup and a housing manufacturing...

Foresight for Healthcare Founders: Reading What’s Next

Question: What is foresight practice, and how is it different from forecasting? Answer:...

Why Housing Startups Fail Between Prototype and Production

Frequently Asked Questions Question: Why do so many housing manufacturing startups fail after...

How to Evaluate a Healthcare Startup Advisor Before They Join Your Board or Cap Table

Frequently Asked QuestionsQuestion: How much equity should a healthcare startup advisor expect?...

Executive Mentoring: Powerful, Effective, Meaningful

In the fast-paced business landscape, standing out as a leader requires more than just experience...

Types of Crowdfunding

Types of CrowdfundingThere are many types of crowdfunding available. Finding the right fit is one...

Music Royalty-Based Crowdfunding

Music royalty-based crowdfunding is a model where musicians or music projects raise funds by...
The Psychology of Surviving a Decade-Long R&D Timeline

The Psychology of Surviving a Decade-Long R&D Timeline

Question: Why is sustaining motivation over a decade-long R&D timeline psychologically different from normal startup stress? Answer: Human motivation is built around relatively short feedback loops between effort and reward. A decade-scale technical program breaks...

PropTech vs. Housing Manufacturing: Different Advisors

PropTech vs. Housing Manufacturing: Different Advisors

Question: What's the fundamental difference between a proptech startup and a housing manufacturing startup? Answer: PropTech is asset-light software built on top of the existing housing stock — a marketplace, rental platform, or pricing tool — that iterates quickly...

Foresight for Healthcare Founders: Reading What’s Next

Foresight for Healthcare Founders: Reading What’s Next

Question: What is foresight practice, and how is it different from forecasting? Answer: Forecasting tries to predict a single, specific outcome. Foresight practice scans for early, ambiguous signals and holds multiple plausible futures at once, asking what would make...

Why Housing Startups Fail Between Prototype and Production

Why Housing Startups Fail Between Prototype and Production

Frequently Asked Questions Question: Why do so many housing manufacturing startups fail after building a working prototype? Answer: A working prototype only proves the concept, not the business. Most housing startups fail in the years afterward, while trying to clear...

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author avatar
Dr. Alan Jacobson, Psy.D., MBA Founder and Principal
Founder and Principal, Performance Psychology Group Dr. Alan Jacobson is a strategist, advisor, and Certified Foresight Practitioner with over 25 years of experience helping founders, leaders, and creative professionals build ventures that last. He holds a doctorate and an MBA, and brings an unusually integrated perspective to the work — combining organizational behavior, strategic foresight, and sound business fundamentals into a single, practical framework. His work is grounded in the Natural Foresight® Framework, which equips leaders to anticipate change, identify emerging opportunities, and make confident decisions under uncertainty. He has worked with early-stage founders, independent producers, startup leadership teams, and executives navigating growth, transition, and complexity. Dr. Jacobson is based in Boston and San Diego and works with clients virtually across the United States.